Sustainability, Business, and Entrepreneurship

Join us for a weekly lecture series where we discuss topics in sustainability, business, and entrepreneurship from local leaders and Evergreen alumni.

Design has the power to transform products, nudge behaviors, captivate audiences, and engage users. Visual design and branding are key elements to the success of any sustainable business. But design is also more than just the visual.

Learn how Rachel Beth Egenhoefer explores design as a holistic practice, including visual, material, experiential, and systems perspectives. When approaching design in this holistic way, design has the power to be not just sustainable but transformative as we look for solutions in the climate crisis.

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About Rachel Beth Egenhoefer

Rachel Beth Egenhoefer is a design educator, sustainability and systems researcher, strategy consultant, and critical maker who uses design as a tool for social change. Her work focuses on shifting the narrative from sustainable to regenerative design that creates intersectional, systems change for the masses. She encourages regenerative actions to restore, rejuvenate, and reenergize ourselves, our communities, and our planet. Egenhoefer is a full professor in Design and Environmental Studies at the University of San Francisco, as well as an affiliate faculty at the Presidio Graduate School. The 2nd Edition of her book The Routledge Handbook of Sustainable Design was just published in April 2024. Working to bridge academic speak, the design industry, and climate science to create lasting change for the everyday, she also writes Regenerative Conversations on Substack.

The Routledge Handbook of Sustainable Design, 2nd Ed.
Evergreen students can get a PDF of any chapter of this book delivered to their email within 24 hours through their Evergreen Library account.